Ella selection AFC Dylan @afcdylan · Instagram
SELECT CROSS-PLATFORM AUDIENCE BASELINE TikTok · @afcdylan Demographic data verified in Click Analytic
61.71K INSTAGRAM FOLLOWERS
8.10% INSTAGRAM ENGAGEMENT
67.46K INSTAGRAM AVG. CONTENT VIEWS
42.3% TIKTOK UK AUDIENCE
69.0% TIKTOK Follower reachability
United Kingdom 42.3% Male 92.3% 18–24 51.0% English 89.9%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Arsenal-first creator with scalable short-form reach
Short-form supporter content and campaign amplification Age All available TikTok age bands
13–17 6.7%
18–24 51.0%
25–34 34.4%
35–44 6.3%
45–64 1.6%
Gender Full measured TikTok split
Location Top five TikTok countries plus other
United Kingdom 42.3%
Nigeria 5.3%
Kenya 5.2%
Uganda 4.0%
United States 4.0%
Other countries 39.2%
Language Top five TikTok languages
English 89.9%
German 1.5%
French 1.2%
Swedish 1.2%
Dutch 0.94%
CONTENT SIGNALS FROM CLICK ANALYTIC astonvilla arsenewenger everton brentford topoftheleague titlerace
Average content views 67.46K
Engaged followers 5.00K
Average likes 5.00K
Average comments 43
Estimated impressions 20.42K
Main audience language English 89.9%
Main audience interest Not available for this platform
Paid-post performance 18.06% Instagram performance · TikTok audience baseline · Click Analytic · verified 1 September 2026 Tori female talent Alex Bailess @alexbailess · Instagram
SELECT 18.87K FOLLOWERS
1.61% ENGAGEMENT
7.39K AVG. CONTENT VIEWS
69.8% UK AUDIENCE
76.9% Audience authenticity
United Kingdom 69.8% Male 78.5% 25–34 41.4% English 96.3%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Women’s-football presenter with a highly UK-weighted audience
Presenting, football conversation and campaign explainers Age All available follower age bands
13–17 7.2%
18–24 39.8%
25–34 41.4%
35–44 9.5%
45–64 2.1%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 69.8%
United States 7.0%
Australia 3.2%
Ireland 2.7%
Spain 1.9%
Other countries 15.5%
Language Top five follower languages
English 96.3%
Spanish 0.68%
Portuguese 0.53%
German 0.43%
Dutch 0.39%
CONTENT SIGNALS FROM CLICK ANALYTIC fifawwc euros2025 footballstories femalefootball gothamfc womenssports
Average content views 7.39K
Engaged followers 303
Average likes 304
Average comments 14
Estimated impressions 5.02K
Main audience language English 96.3%
Main audience interest Sports 57.4%
Paid-post performance Not available Complete audience profile · Click Analytic · verified 1 September 2026 Tori female talent Ally Flan @ally.flan · Instagram
SELECT 32.74K FOLLOWERS
5.65% ENGAGEMENT
19.68K AVG. CONTENT VIEWS
42.2% UK AUDIENCE
84.9% Audience authenticity
United Kingdom 42.2% Female 90.8% 18–24 46.8% English 90.7%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Women’s-football creator with an existing relationship and Arsenal affinity
Women’s-game content, matchday access and community storytelling Age All available follower age bands
13–17 11.3%
18–24 46.8%
25–34 30.5%
35–44 8.1%
45–64 3.2%
65+ 0.07%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 42.2%
Australia 14.8%
Ireland 12.2%
United States 8.3%
New Zealand 2.3%
Other countries 20.2%
Language Top five follower languages
English 90.7%
Dutch 1.9%
Spanish 1.3%
German 1.2%
French 1.1%
CONTENT SIGNALS FROM CLICK ANALYTIC fifawwc footballstories meganrapinoe facup girlsinfootball englandwomen
Average content views 19.68K
Engaged followers 1.85K
Average likes 1.85K
Average comments 6
Estimated impressions 10.03K
Main audience language English 90.7%
Main audience interest Friends, Family & Relationships 40.0%
Paid-post performance Not available Complete audience profile · Click Analytic · verified 1 September 2026 Ella selection Benny Gunner @officialbenny.gunner · Instagram
SELECT CROSS-PLATFORM AUDIENCE BASELINE TikTok · @officialbenny.gunner Demographic data verified in Click Analytic
29.58K INSTAGRAM FOLLOWERS
3.26% INSTAGRAM ENGAGEMENT
21.14K INSTAGRAM AVG. CONTENT VIEWS
16.9% TIKTOK TOP MARKET
63.1% TIKTOK Follower reachability
Thailand 16.9% Male 78.7% 25–34 48.0% English 75.5%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Arsenal-first creator with strong personality-led relevance
Personality-led campaign awareness and reactive content Age All available TikTok age bands
13–17 2.6%
18–24 38.0%
25–34 48.0%
35–44 10.0%
45–64 1.4%
Gender Full measured TikTok split
Location Top five TikTok countries plus other
Thailand 16.9%
Kenya 10.8%
Nigeria 9.6%
United Kingdom 8.3%
Uganda 5.7%
Other countries 48.6%
Language Top five TikTok languages
English 75.5%
Thai 11.7%
Spanish 1.9%
Amharic 1.5%
French 1.5%
CONTENT SIGNALS FROM CLICK ANALYTIC afcbournemouth thierryhenry championsleague footballtiktok gooners carabaocup
Average content views 21.14K
Engaged followers 963
Average likes 963
Average comments 23
Estimated impressions 8.36K
Main audience language English 75.5%
Main audience interest Not available for this platform
Paid-post performance 31.06% Instagram performance · TikTok audience baseline · Click Analytic · verified 1 September 2026 Ella selection DAFC @dafc.tb · TikTok
SELECT 55.10K FOLLOWERS
10.24% ENGAGEMENT
23.80K AVG. CONTENT VIEWS
20.3% UK AUDIENCE
62.2% Follower reachability
United Kingdom 20.3% Male 92.2% 25–34 43.7% English 91.1%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Arsenal-first creator with a matchday-led TikTok audience
Matchday-led TikTok content and reactive fan coverage Age All available follower age bands
13–17 4.3%
18–24 43.6%
25–34 43.7%
35–44 7.1%
45–64 1.3%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 20.3%
Kenya 14.4%
Nigeria 10.9%
Uganda 9.8%
United States 4.5%
Other countries 40.1%
Language Top five follower languages
English 91.1%
French 1.6%
Swedish 1.1%
German 0.63%
Spanish 0.53%
CONTENT SIGNALS FROM CLICK ANALYTIC nonimadueke declanrice nketiah gyokeres martinelli reissnelson
Average content views 23.80K
Engaged followers 5.64K
Average likes 2.00K
Average comments 58
Estimated impressions Not available for this platform
Main audience language English 91.1%
Main audience interest Not available for this platform
Paid-post performance Not available Limited audience sample · Click Analytic · verified 1 September 2026 Ella selection Demi Adeyemi @thegunnergurl · Instagram
SELECT 135.47K FOLLOWERS
10.16% ENGAGEMENT
21.05K AVG. CONTENT VIEWS
40.0% TOP MARKET
78.4% Audience authenticity
Nigeria 40.0% Male 85.2% 25–34 49.1% English 93.3%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Arsenal-first voice with women’s-game and supporter relevance
Women’s game, giveaways and supporter-led matchday content Age All available follower age bands
13–17 1.4%
18–24 14.3%
25–34 49.1%
35–44 28.2%
45–64 6.9%
65+ 0.02%
Gender Full measured follower split
Location Top five follower countries plus other
Nigeria 40.0%
United Kingdom 15.1%
United States 6.9%
Kenya 6.6%
Ghana 2.7%
Other countries 28.7%
Language Top five follower languages
English 93.3%
French 1.4%
Portuguese 1.1%
Spanish 0.72%
Arabic 0.56%
CONTENT SIGNALS FROM CLICK ANALYTIC eze mancity titlerace gooners londonisred premiereleague
Average content views 21.05K
Engaged followers 13.76K
Average likes 13.76K
Average comments 79
Estimated impressions 47.63K
Main audience language English 93.3%
Main audience interest Sports 31.8%
Paid-post performance 1.48% Complete audience profile · Click Analytic · verified 1 September 2026 Tori female talent Felicity Hayward @felicityhayward · Instagram
SELECT 289.12K FOLLOWERS
0.37% ENGAGEMENT
20.65K AVG. CONTENT VIEWS
29.1% UK AUDIENCE
61.0% Audience authenticity
United Kingdom 29.1% Female 70.0% 25–34 45.3% English 72.8%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Fashion and lifestyle creator whose Arsenal relevance requires confirmation
Lifestyle crossover and broad-reach campaign awareness Age All available follower age bands
13–17 2.1%
18–24 24.3%
25–34 45.3%
35–44 21.4%
45–64 6.9%
65+ 0.05%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 29.1%
United States 24.3%
Brazil 5.9%
Australia 3.0%
France 2.5%
Other countries 35.2%
Language Top five follower languages
English 72.8%
Portuguese 5.8%
Spanish 5.8%
French 3.0%
Arabic 2.7%
CONTENT SIGNALS FROM CLICK ANALYTIC glastonbury kerrang leedsfestival britishtv slamdunkfestival uktv
Average content views 20.65K
Engaged followers 1.08K
Average likes 1.08K
Average comments 50
Estimated impressions 73.36K
Main audience language English 72.8%
Main audience interest Clothes, Shoes, Handbags & Accessories 46.6%
Paid-post performance Not available Complete audience profile · Click Analytic · verified 1 September 2026 Ella selection Football With Fin @footballwithfin · Instagram
SELECT CROSS-PLATFORM AUDIENCE BASELINE TikTok · @footballwithfin0 Demographic data verified in Click Analytic
90.67K INSTAGRAM FOLLOWERS
1.47% INSTAGRAM ENGAGEMENT
40.81K INSTAGRAM AVG. CONTENT VIEWS
17.2% TIKTOK TOP MARKET
72.2% TIKTOK Follower reachability
Kenya 17.2% Male 87.8% 25–34 50.6% English 91.4%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Football creator and Arsenal supporter with scalable reach
Football-first campaign awareness and scaled short-form reach Age All available TikTok age bands
13–17 1.4%
18–24 30.7%
25–34 50.6%
35–44 14.1%
45–64 3.3%
Gender Full measured TikTok split
Location Top five TikTok countries plus other
Kenya 17.2%
Nigeria 11.6%
Uganda 10.8%
United Kingdom 10.8%
Ethiopia 6.5%
Other countries 43.1%
Language Top five TikTok languages
English 91.4%
Dutch 2.4%
Swedish 2.4%
Spanish 0.89%
Croatian 0.30%
CONTENT SIGNALS FROM CLICK ANALYTIC atleticomadrid chelsea emiratesstadium arsenewenger thierryhenry manutd
Average content views 40.81K
Engaged followers 1.33K
Average likes 1.33K
Average comments 32
Estimated impressions 24.00K
Main audience language English 91.4%
Main audience interest Not available for this platform
Paid-post performance 2.08% Instagram performance · TikTok audience baseline · Click Analytic · verified 1 September 2026 Ella selection Joel Beya @joelbeya1 · Instagram
SELECT 92.12K FOLLOWERS
64.52% ENGAGEMENT
92.89K AVG. CONTENT VIEWS
42.8% UK AUDIENCE
70.3% Audience authenticity
United Kingdom 42.8% Male 87.7% 25–34 46.1% English 86.4%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Arsenal supporter with broad football-conversation relevance
Football debate, access-led content and group formats Age All available follower age bands
13–17 5.3%
18–24 31.4%
25–34 46.1%
35–44 15.1%
45–64 2.0%
65+ 0.02%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 42.8%
Nigeria 9.6%
United States 8.3%
Spain 2.1%
India 1.8%
Other countries 35.5%
Language Top five follower languages
English 86.4%
French 1.9%
Arabic 1.9%
Portuguese 1.5%
Spanish 1.3%
CONTENT SIGNALS FROM CLICK ANALYTIC tottenham everton facupfinal thierryhenry nottinghamforest johnterry
Average content views 92.89K
Engaged followers 59.43K
Average likes 59.43K
Average comments 127
Estimated impressions 82.46K
Main audience language English 86.4%
Main audience interest Sports 55.0%
Paid-post performance 46.59% Complete audience profile · Click Analytic · verified 1 September 2026 Ella selection Laura Kirk-Francis @laurakirkfrancis · Instagram
SELECT 75.34K FOLLOWERS
2.29% ENGAGEMENT
58.36K AVG. CONTENT VIEWS
75.5% UK AUDIENCE
88.2% Audience authenticity
United Kingdom 75.5% Male 51.0% 25–34 47.8% English 98.5%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Public Arsenal supporter with family and local-community relevance
Lifestyle, family, matchday and local-community stories Age All available follower age bands
13–17 2.2%
18–24 23.4%
25–34 47.8%
35–44 21.4%
45–64 5.2%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 75.5%
United States 7.4%
Australia 3.3%
Germany 1.1%
Ireland 0.99%
Other countries 11.8%
Language Top five follower languages
English 98.5%
Italian 0.63%
French 0.25%
German 0.25%
Spanish 0.25%
CONTENT SIGNALS FROM CLICK ANALYTIC mancity eflcup premierleauge wenger carabaocup havertz
Average content views 58.36K
Engaged followers 1.73K
Average likes 1.73K
Average comments 76
Estimated impressions 20.56K
Main audience language English 98.5%
Main audience interest Sports 54.7%
Paid-post performance 9.15% Complete audience profile · Click Analytic · verified 1 September 2026 Tori female talent Liv Hawkins @livhawkinss · Instagram
SELECT 387.19K FOLLOWERS
0.19% ENGAGEMENT
30.95K AVG. CONTENT VIEWS
58.3% UK AUDIENCE
53.5% Audience authenticity
United Kingdom 58.3% Male 69.8% 25–34 49.5% English 87.6%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Lifestyle and entertainment creator whose Arsenal relevance requires confirmation
Entertainment-led crossover content and scaled awareness Age All available follower age bands
13–17 2.9%
18–24 26.3%
25–34 49.5%
35–44 16.9%
45–64 4.3%
65+ 0.04%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 58.3%
United States 8.7%
India 2.9%
United Arab Emirates 2.5%
Spain 2.4%
Other countries 25.1%
Language Top five follower languages
English 87.6%
Spanish 2.0%
Portuguese 1.9%
French 1.3%
Arabic 1.2%
CONTENT SIGNALS FROM CLICK ANALYTIC sheingal sheinsummer sheingb sheinstyle sheinootd sheinoutfits
Average content views 30.95K
Engaged followers 744
Average likes 744
Average comments 44
Estimated impressions 97.54K
Main audience language English 87.6%
Main audience interest Clothes, Shoes, Handbags & Accessories 46.5%
Paid-post performance Not available Complete audience profile · Click Analytic · verified 1 September 2026 Tori female talent Liv McTigue @livmctigue1 · Instagram
SELECT 11.72K FOLLOWERS
10.03% ENGAGEMENT
19.69K AVG. CONTENT VIEWS
62.7% UK AUDIENCE
83.8% Audience authenticity
United Kingdom 62.7% Female 79.0% 18–24 41.3% English 91.2%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Women’s-football creator with a strong UK audience and engagement profile
Women’s-game explainers, supporter conversation and short-form awareness Age All available follower age bands
13–17 8.5%
18–24 41.3%
25–34 35.8%
35–44 11.6%
45–64 2.8%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 62.7%
United States 5.8%
Australia 5.2%
Ireland 4.8%
Germany 1.6%
Other countries 19.9%
Language Top five follower languages
English 91.2%
French 1.3%
Spanish 1.3%
Dutch 1.1%
Portuguese 1.0%
CONTENT SIGNALS FROM CLICK ANALYTIC footballstories uefa fifawwc meganrapinoe gothamfc femalefootball
Average content views 19.69K
Engaged followers 1.18K
Average likes 1.18K
Average comments 13
Estimated impressions 4.10K
Main audience language English 91.2%
Main audience interest Sports 53.5%
Paid-post performance Not available Complete audience profile · Click Analytic · verified 1 September 2026 Ella selection Luke Kempner @lukekempner · Instagram
SELECT 54.24K FOLLOWERS
1.22% ENGAGEMENT
31.07K AVG. CONTENT VIEWS
79.6% UK AUDIENCE
78.5% Audience authenticity
United Kingdom 79.6% Female 70.4% 25–34 41.5% English 98.3%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Public Arsenal supporter with comedy and crossover appeal
Comedy, impressions and broad football-culture reach Age All available follower age bands
13–17 3.5%
18–24 26.9%
25–34 41.5%
35–44 20.2%
45–64 7.8%
65+ 0.10%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 79.6%
Ireland 4.5%
United States 3.6%
Spain 2.3%
Australia 1.4%
Other countries 8.7%
Language Top five follower languages
English 98.3%
French 0.25%
Spanish 0.24%
Russian 0.17%
Portuguese 0.17%
CONTENT SIGNALS FROM CLICK ANALYTIC stephenfry emmerdale taskmaster ntas imaceleb grahamnorton
Average content views 31.07K
Engaged followers 663
Average likes 663
Average comments 20
Estimated impressions 14.22K
Main audience language English 98.3%
Main audience interest Friends, Family & Relationships 53.9%
Paid-post performance Not available Complete audience profile · Click Analytic · verified 1 September 2026 Ella selection Michael Timbs @michaeltimbs · Instagram
SELECT 38.93K FOLLOWERS
1.45% ENGAGEMENT
65.84K AVG. CONTENT VIEWS
42.3% UK AUDIENCE
80.0% Audience authenticity
United Kingdom 42.3% Male 87.3% 25–34 47.0% English 87.5%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Public Arsenal supporter with personality-led appeal
Personality-led football content and reactive formats Age All available follower age bands
13–17 3.9%
18–24 36.1%
25–34 47.0%
35–44 11.4%
45–64 1.6%
65+ 0.01%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 42.3%
United States 17.1%
Australia 5.3%
Spain 2.3%
Indonesia 1.9%
Other countries 31.1%
Language Top five follower languages
English 87.5%
Spanish 1.7%
Portuguese 1.6%
Arabic 1.1%
Indonesian 1.0%
CONTENT SIGNALS FROM CLICK ANALYTIC drivetosurvive cota michaelschumacher bahraingp fernandoalonso miamigrandprix
Average content views 65.84K
Engaged followers 565
Average likes 565
Average comments 13
Estimated impressions 10.30K
Main audience language English 87.5%
Main audience interest Sports 58.3%
Paid-post performance 50.04% Complete audience profile · Click Analytic · verified 1 September 2026 Tori female talent Mollie Kmita @molliekmita · Instagram
SELECT 23.01K FOLLOWERS
2.98% ENGAGEMENT
53.80K AVG. CONTENT VIEWS
57.5% UK AUDIENCE
70.7% Audience authenticity
United Kingdom 57.5% Male 57.9% 25–34 46.1% English 81.1%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Presenter and founder with women’s-game and football-culture relevance
Presenting, football conversation and campaign awareness Age All available follower age bands
13–17 5.0%
18–24 28.2%
25–34 46.1%
35–44 16.4%
45–64 4.2%
65+ 0.02%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 57.5%
Indonesia 12.7%
United States 6.6%
Spain 1.8%
France 1.3%
Other countries 20.1%
Language Top five follower languages
English 81.1%
Indonesian 8.3%
Spanish 2.3%
Arabic 1.9%
French 1.4%
CONTENT SIGNALS FROM CLICK ANALYTIC facup womenseuros declanrice westhamunited kickitout leedsunited
Average content views 53.80K
Engaged followers 685
Average likes 686
Average comments 26
Estimated impressions 6.44K
Main audience language English 81.1%
Main audience interest Sports 57.2%
Paid-post performance Not available Complete audience profile · Click Analytic · verified 1 September 2026 Ella selection Nakeira Westmaas @nakeirawest · Instagram
SELECT 35.67K FOLLOWERS
3.48% ENGAGEMENT
18.86K AVG. CONTENT VIEWS
34.8% UK AUDIENCE
61.1% Audience authenticity
United Kingdom 34.8% Male 56.6% 25–34 49.6% English 86.6%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Client-requested Arsenal supporter with women, community and culture relevance
Women, community and culture-led campaign storytelling Age All available follower age bands
13–17 3.1%
18–24 19.0%
25–34 49.6%
35–44 21.6%
45–64 6.6%
65+ 0.10%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 34.8%
United States 25.9%
South Africa 4.2%
Nigeria 2.9%
France 2.6%
Other countries 29.7%
Language Top five follower languages
English 86.6%
French 3.1%
Spanish 2.9%
Portuguese 2.8%
Arabic 1.2%
CONTENT SIGNALS FROM CLICK ANALYTIC jonathanbailey letitiawright gilliananderson emiratesstadium shaunofthedead grahamnorton
Average content views 18.86K
Engaged followers 1.24K
Average likes 1.24K
Average comments 47
Estimated impressions 10.16K
Main audience language English 86.6%
Main audience interest Clothes, Shoes, Handbags & Accessories 50.9%
Paid-post performance 79.67% Complete audience profile · Click Analytic · verified 1 September 2026 Ella selection Nathan Sayers / Arsenal Fan Reaction @arsenalfanreaction · TikTok
SELECT 126.10K FOLLOWERS
4.17% ENGAGEMENT
166.50K AVG. CONTENT VIEWS
19.8% TOP MARKET
68.5% Follower reachability
Uganda 19.8% Male 91.9% 25–34 54.0% English 93.6%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Arsenal-first creator with high-energy match reaction
High-energy short-form reactions and matchday content Age All available follower age bands
13–17 1.4%
18–24 35.6%
25–34 54.0%
35–44 8.1%
45–64 0.86%
Gender Full measured follower split
Location Top five follower countries plus other
Uganda 19.8%
Kenya 18.2%
Ethiopia 11.9%
Nigeria 11.0%
United Kingdom 5.4%
Other countries 33.8%
Language Top five follower languages
English 93.6%
French 1.7%
Amharic 1.0%
Thai 0.63%
Burmese 0.43%
CONTENT SIGNALS FROM CLICK ANALYTIC thegunners arsernal jurrientimber emilesmithrowe mikelarteta davidraya
Average content views 166.50K
Engaged followers 5.26K
Average likes 7.14K
Average comments 57
Estimated impressions Not available for this platform
Main audience language English 93.6%
Main audience interest Not available for this platform
Paid-post performance 66.18% Limited audience sample · Click Analytic · verified 1 September 2026 Ella selection now.arsenal @now.afc · Instagram
SELECT 487.07K FOLLOWERS
1.76% ENGAGEMENT
275.75K AVG. CONTENT VIEWS
15.8% UK AUDIENCE
71.3% Audience authenticity
United Kingdom 15.8% Male 92.4% 25–34 48.6% English 75.7%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Arsenal-first fan-media account
Fast campaign amplification and reactive Clean Sheets posts Age All available follower age bands
13–17 4.1%
18–24 29.2%
25–34 48.6%
35–44 15.3%
45–64 2.8%
65+ 0.02%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 15.8%
Nigeria 14.3%
United States 6.4%
Indonesia 6.0%
Tanzania 5.8%
Other countries 51.6%
Language Top five follower languages
English 75.7%
French 3.9%
Indonesian 3.8%
Arabic 2.8%
Spanish 1.9%
CONTENT SIGNALS FROM CLICK ANALYTIC arsenalfantv thierryhenry mancity londonderby londonisred premiereleague
Average content views 275.75K
Engaged followers 8.59K
Average likes 8.60K
Average comments 58
Estimated impressions 130.36K
Main audience language English 75.7%
Main audience interest Sports 48.5%
Paid-post performance Not available Complete audience profile · Click Analytic · verified 1 September 2026 Ella selection Papa Pincus @papapincus · TikTok
SELECT 877.90K FOLLOWERS
13.23% ENGAGEMENT
112.30K AVG. CONTENT VIEWS
31.0% UK AUDIENCE
43.0% Follower reachability
United Kingdom 31.0% Male 92.9% 18–24 51.0% English 86.5%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Public Arsenal supporter with family and community relevance
Family fandom, community and surprise-and-delight content Age All available follower age bands
13–17 7.0%
18–24 51.0%
25–34 34.4%
35–44 5.5%
45–64 2.1%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 31.0%
Nigeria 9.5%
United States 6.2%
South Africa 4.9%
Kenya 4.5%
Other countries 43.8%
Language Top five follower languages
English 86.5%
Dutch 1.8%
Spanish 1.6%
German 1.4%
Swedish 1.4%
CONTENT SIGNALS FROM CLICK ANALYTIC smithrowe reissnelson aftv bukayo ianwright arsenewenger
Average content views 112.30K
Engaged followers 116.12K
Average likes 11.60K
Average comments 109
Estimated impressions Not available for this platform
Main audience language English 86.5%
Main audience interest Not available for this platform
Paid-post performance 11.23% Limited audience sample · Click Analytic · verified 1 September 2026 Ella selection Rocky Nico @rockynico · Instagram
SELECT 60.71K FOLLOWERS
3.95% ENGAGEMENT
48.11K AVG. CONTENT VIEWS
58.6% UK AUDIENCE
83.2% Audience authenticity
United Kingdom 58.6% Male 89.3% 25–34 50.6% English 92.2%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Football creator and Arsenal supporter with broad awareness potential
Personality-led football content and broad campaign awareness Age All available follower age bands
13–17 2.5%
18–24 23.4%
25–34 50.6%
35–44 19.3%
45–64 4.1%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 58.6%
United States 12.9%
Australia 3.1%
Italy 2.3%
Spain 1.7%
Other countries 21.3%
Language Top five follower languages
English 92.2%
Spanish 1.8%
Italian 1.1%
Portuguese 0.88%
Arabic 0.59%
CONTENT SIGNALS FROM CLICK ANALYTIC yagunnersya arsenalfan mancity premiereleague havertz arsenalfootballclub
Average content views 48.11K
Engaged followers 2.40K
Average likes 2.40K
Average comments 24
Estimated impressions 17.57K
Main audience language English 92.2%
Main audience interest Sports 66.0%
Paid-post performance 6.74% Complete audience profile · Click Analytic · verified 1 September 2026 Tori female talent Rosie Kmita @rosiekmita · Instagram
SELECT 29.49K FOLLOWERS
3.40% ENGAGEMENT
100.79K AVG. CONTENT VIEWS
53.5% UK AUDIENCE
71.7% Audience authenticity
United Kingdom 53.5% Male 65.6% 25–34 44.4% English 77.9%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Former player and presenter with high women’s-game relevance; Arsenal affinity to confirm
Women’s-game storytelling, presenting and performance-led campaign content Age All available follower age bands
13–17 5.0%
18–24 29.8%
25–34 44.4%
35–44 15.9%
45–64 4.7%
65+ 0.05%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 53.5%
Indonesia 10.9%
United States 6.6%
Spain 1.9%
Australia 1.7%
Other countries 25.3%
Language Top five follower languages
English 77.9%
Indonesian 7.5%
Spanish 3.4%
Arabic 2.5%
Portuguese 1.8%
CONTENT SIGNALS FROM CLICK ANALYTIC adweek breakingdownbarriers superfalcons forwardtogether womenssport womeninrugby
Average content views 100.79K
Engaged followers 1.00K
Average likes 1.00K
Average comments 31
Estimated impressions 8.38K
Main audience language English 77.9%
Main audience interest Sports 58.5%
Paid-post performance Not available Complete audience profile · Click Analytic · verified 1 September 2026 Tori female talent Ryhanna Parara @ryhannaparara13 · Instagram
SELECT 24.84K FOLLOWERS
4.68% ENGAGEMENT
13.11K AVG. CONTENT VIEWS
58.0% UK AUDIENCE
74.7% Audience authenticity
United Kingdom 58.0% Female 71.2% 18–24 44.2% English 91.5%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Women’s-football presenter with strong UK and female-audience relevance
Presenting, women’s-game coverage and supporter-led content Age All available follower age bands
13–17 14.2%
18–24 44.2%
25–34 33.1%
35–44 5.8%
45–64 2.6%
65+ 0.03%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 58.0%
United States 16.4%
Spain 2.8%
Australia 2.2%
France 1.3%
Other countries 19.3%
Language Top five follower languages
English 91.5%
Spanish 1.8%
French 1.5%
Portuguese 0.87%
German 0.76%
CONTENT SIGNALS FROM CLICK ANALYTIC englandfootball goldenboot footballpodcast bukayosaka bbcsport leaguecup
Average content views 13.11K
Engaged followers 1.16K
Average likes 1.16K
Average comments 16
Estimated impressions 7.37K
Main audience language English 91.5%
Main audience interest Clothes, Shoes, Handbags & Accessories 64.8%
Paid-post performance Not available Complete audience profile · Click Analytic · verified 1 September 2026 Tori female talent Samantha Miller @samanthajademiller · Instagram
SELECT 61.58K FOLLOWERS
0.58% ENGAGEMENT
5.78K AVG. CONTENT VIEWS
36.6% UK AUDIENCE
67.4% Audience authenticity
United Kingdom 36.6% Male 62.8% 25–34 44.1% English 66.3%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Women’s-football presenter with broad football-conversation relevance
Presenting, women’s-game coverage and short-form content Age All available follower age bands
13–17 4.5%
18–24 27.6%
25–34 44.1%
35–44 18.6%
45–64 5.2%
65+ 0.07%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 36.6%
United States 14.4%
Brazil 4.9%
Italy 2.4%
Mexico 2.1%
Other countries 39.5%
Language Top five follower languages
English 66.3%
Spanish 12.4%
Portuguese 6.0%
Arabic 4.2%
French 2.7%
CONTENT SIGNALS FROM CLICK ANALYTIC footballpodcast girlsfootball premierleague englandwomen bbcsport womensworldcup
Average content views 5.78K
Engaged followers 359
Average likes 360
Average comments 14
Estimated impressions 15.76K
Main audience language English 66.3%
Main audience interest Sports 66.5%
Paid-post performance Not available Complete audience profile · Click Analytic · verified 1 September 2026 Ella selection She Knows Arsenal @JessicaBlackYT · YouTube
SELECT 29.20K FOLLOWERS
2.05% ENGAGEMENT
1.14K AVG. CONTENT VIEWS
36.0% UK AUDIENCE
2.3% Influencer/business audience
United Kingdom 36.0% Male 93.9% 25–34 50.4% English 95.8%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Arsenal-first voice with women-led fan insight
Women-led fan insight, explainers and matchday content Age All available follower age bands
13–17 0.59%
18–24 5.5%
25–34 50.4%
35–44 31.5%
45–64 11.9%
65+ 0.08%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 36.0%
United States 18.4%
Nigeria 5.4%
Kenya 4.9%
Canada 4.5%
Other countries 30.8%
Language Top five follower languages
English 95.8%
French 0.71%
Arabic 0.42%
Spanish 0.38%
Amharic 0.33%
CONTENT SIGNALS FROM CLICK ANALYTIC reece james transfer news Ollie Watkins arsenal fan tv transfer window arsenal premier league
Average content views 1.14K
Engaged followers Not available
Average likes 22
Average comments 2
Estimated impressions Not available for this platform
Main audience language English 95.8%
Main audience interest Not available for this platform
Paid-post performance Not available Limited audience sample · Click Analytic · verified 1 September 2026 Tori female talent Sister Goals @sistergoalspodcast · Instagram
SELECT 1.91K FOLLOWERS
10.13% ENGAGEMENT
24.05K AVG. CONTENT VIEWS
81.0% UK AUDIENCE
92.7% Audience authenticity
United Kingdom 81.0% Female 82.8% 25–34 52.6% English 97.6%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Women’s-football podcast and creator group with strong community relevance
Podcast conversation, community content and women’s-game storytelling Age All available follower age bands
13–17 4.1%
18–24 27.5%
25–34 52.6%
35–44 13.3%
45–64 2.5%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 81.0%
United States 5.2%
Spain 2.0%
Australia 1.5%
France 1.4%
Other countries 8.9%
Language Top five follower languages
English 97.6%
Spanish 0.67%
French 0.53%
German 0.53%
Portuguese 0.27%
CONTENT SIGNALS FROM CLICK ANALYTIC fifawomensworldcup womenssports womensworldcup fifawwc nwsl femalefootball
Average content views 24.05K
Engaged followers 193
Average likes 193
Average comments 8
Estimated impressions 672
Main audience language English 97.6%
Main audience interest Sports 57.7%
Paid-post performance Not available Complete audience profile · Click Analytic · verified 1 September 2026 Ella selection Stef Talks Football @steftalksfootball · Instagram
SELECT CROSS-PLATFORM AUDIENCE BASELINE TikTok · @steftalksfootball Demographic data verified in Click Analytic
6.62K INSTAGRAM FOLLOWERS
3.00% INSTAGRAM ENGAGEMENT
5.17K INSTAGRAM AVG. CONTENT VIEWS
63.0% TIKTOK UK AUDIENCE
63.8% TIKTOK Follower reachability
United Kingdom 63.0% Male 91.6% 18–24 43.9% English 95.9%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Football creator and Arsenal supporter with a focused micro audience
Micro-influencer commentary and supporter conversation Age All available TikTok age bands
13–17 4.2%
18–24 43.9%
25–34 38.4%
35–44 10.0%
45–64 3.5%
Gender Full measured TikTok split
Location Top five TikTok countries plus other
United Kingdom 63.0%
Kenya 4.6%
Ireland 4.5%
United States 2.9%
South Africa 2.6%
Other countries 22.3%
Language Top five TikTok languages
English 95.9%
Dutch 0.59%
Swedish 0.55%
French 0.50%
German 0.45%
CONTENT SIGNALS FROM CLICK ANALYTIC emiratesstadium facupfinal premiership football aftv declanrice
Average content views 5.17K
Engaged followers 199
Average likes 199
Average comments 16
Estimated impressions 1.85K
Main audience language English 95.9%
Main audience interest Not available for this platform
Paid-post performance Not available Instagram performance · TikTok audience baseline · Click Analytic · verified 1 September 2026 Ella selection The Different Knock @diffknock · Instagram
SELECT 14.65K FOLLOWERS
31.27% ENGAGEMENT
134.18K AVG. CONTENT VIEWS
22.4% UK AUDIENCE
77.2% Audience authenticity
United Kingdom 22.4% Male 95.1% 25–34 45.5% English 90.0%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Arsenal-first analysis channel and previous Zilch creator
Campaign explainers, tactical stories and longer-form content Age All available follower age bands
13–17 3.4%
18–24 25.4%
25–34 45.5%
35–44 20.3%
45–64 5.4%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 22.4%
United States 10.8%
Nigeria 10.1%
India 7.7%
South Africa 4.3%
Other countries 44.8%
Language Top five follower languages
English 90.0%
French 1.0%
Indonesian 1.0%
German 0.91%
Spanish 0.91%
CONTENT SIGNALS FROM CLICK ANALYTIC northlondonderby englishpremierleague arsenalfantv premierleaguechampions eflcup premiereleague
Average content views 134.18K
Engaged followers 4.58K
Average likes 4.58K
Average comments 111
Estimated impressions 8.24K
Main audience language English 90.0%
Main audience interest Sports 43.0%
Paid-post performance Not available Complete audience profile · Click Analytic · verified 1 September 2026 Ella selection The Gooner Talk @thegoonertalktv · YouTube
SELECT 69.90K FOLLOWERS
5.93% ENGAGEMENT
14.59K AVG. CONTENT VIEWS
41.0% UK AUDIENCE
1.4% Influencer/business audience
United Kingdom 41.0% Male 94.6% 25–34 51.0% English 94.1%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Arsenal-first channel with strong season-long relevance
News, analysis and longer-form integrations Age All available follower age bands
13–17 0.70%
18–24 5.7%
25–34 51.0%
35–44 30.2%
45–64 12.3%
65+ 0.14%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 41.0%
United States 12.2%
Australia 4.2%
India 4.1%
Nigeria 4.1%
Other countries 34.4%
Language Top five follower languages
English 94.1%
Arabic 0.64%
French 0.52%
Spanish 0.44%
Thai 0.44%
CONTENT SIGNALS FROM CLICK ANALYTIC premier league reaction Premier League 2025 premier league transfers arsenal highlights arsenal goals arsenal tactics
Average content views 14.59K
Engaged followers Not available
Average likes 843
Average comments 72
Estimated impressions Not available for this platform
Main audience language English 94.1%
Main audience interest Not available for this platform
Paid-post performance Not available Limited audience sample · Click Analytic · verified 1 September 2026 Ella selection The Goonerverse @thegoonerverse · YouTube
SELECT 78.70K FOLLOWERS
3.54% ENGAGEMENT
37.55K AVG. CONTENT VIEWS
39.6% UK AUDIENCE
1.2% Influencer/business audience
United Kingdom 39.6% Male 95.8% 25–34 59.3% English 95.1%
VIEW FULL CREATOR DATA + WHY THEY ARE HERE Arsenal-first channel with analytical depth
Analysis, previews and fan-panel depth Age All available follower age bands
13–17 0.97%
18–24 7.4%
25–34 59.3%
35–44 25.1%
45–64 7.2%
65+ 0.06%
Gender Full measured follower split
Location Top five follower countries plus other
United Kingdom 39.6%
United States 15.8%
Kenya 4.8%
Australia 3.4%
India 2.8%
Other countries 33.6%
Language Top five follower languages
English 95.1%
Arabic 0.55%
French 0.47%
German 0.41%
Portuguese 0.38%
CONTENT SIGNALS FROM CLICK ANALYTIC chelsea fc West Ham United arsenal fans liverpool vs arsenal AFC Bournemouth manchester city
Average content views 37.55K
Engaged followers Not available
Average likes 1.01K
Average comments 254
Estimated impressions Not available for this platform
Main audience language English 95.1%
Main audience interest Not available for this platform
Paid-post performance Not available Complete audience profile · Click Analytic · verified 1 September 2026 
